The challenge for most traditional businesses that will keep them traditional forever is that they invest more money in their real estate space and in-house human resources, or outsourced agency’s resources, that they are missing the evolution of business.

Today's busin...

Social media is considerably a new thing in the marketing industry- only a decade old. Influencers have been on the rise for really only the past 8-10 years. Depending how long ago they started. 

Most of them are bloggers, or Instagram icons with large followings. 

Over...

*This is an article I wrote for Social Media Today:

In 1936 Dale Carnegie wrote the book "How to Win Friends and Influence People," analyzing and giving advice about how to manage human communications in an effective, impactful way. Many books and reports have been writ...

* An article I wrote for Social Media Today

As more and more companies are trying to crack the social code and demanding results from social media, the industry responds, and many digital agencies have developed insightful and interactive metrics platforms to allow bran...

Year after year I'm waiting in anticipation for the commercials during the BIG GAME.  And in the last few years, I keep getting disappointed. 

Yes, a few commercials last night made us laugh, cry, think. But nothing you can't find on YouTube. Nothing we will rememb...

I’ve been doing marketing and branding for large corporations, ad agencies and personal brands for 17 years. I want to share this information now with you. My mission? Help people get their message out and make impact using their gifts and talents.

In this video I lay o...